Beyond the Bay Wine Tours is owned and operated by Doug Fraggi. Doug has over 25 years of hospitality experience, including five star resort hotels, event management, wedding planning, and twelve years of direct to consumer winery experience. Combined with a wealth of high level concierge and winery knowledge, Doug also has four years of luxury wine transportation experience at one of the premier transportation companies in the Napa Valley. Doug is also Class B License Certified for your big groups or wedding parties. His personality is out-going, upscale, comfortable, and impeccable to detail and planning; however, he is also easy-going and good natured if you have the plans and just need him to drive and execute the timeline! He will become your best friend in a matter of minutes, while also providing you with his immense knowledge of the Napa, Sonoma, and Mendocino wineries, hotels, and restaurants. Beyond the Bay Wine Tours will become your exclusive transportation service for all of your wine country needs!


Concierge services including restaurants, hotel, airbnb/VRBO, dinner runs, sporting events and other wine country adventures, including personalized wine dinners including, but not limited to: hiring chef, wine host, and event space. Services include the following:

  • Luxury SUV Vehicle accommodating up to 7 passengers
  • Tours are individually customized; including hotel or restaurant reservations
  • All tours include bottled water
  • Tasting fees and lunch are NOT included, but can be customized to fit your budget
  • Picnic lunches are by request only and can be available for your tour
  • A 20% gratuity is added on to the hourly rate.
  • Cancellations within 72 hours will be charged 50% of the full balance.


I have known Doug Fraggi for over 15 years working in the hospitality industry. He has been a loyal and trusted friend, but also someone I admire and respect for his work abilities and attention to his clientele. Since I have known him he has always brought a high level of hospitality and attention to detail to his events and concierge services. Doug has amazing knowledge and access to all of the unique spots and the history of the Valley. On a personal level, I have hired him and referred him to all of my friends and family. He brings with him a personal touch for small groups who do not want to be loaded onto a bus and shuttled around like cattle. His attention to detail and his recommendations for restaurants and the secret hot-spots is unparalleled. You won’t be disappointed! Happy Tasting :)

Liz Sullivan, Senior Conference Services Manager
Silverado Resort and Spa

As someone who has been a part of the valley and industry for over a decade, Doug knows the ins and outs of Napa and Sonoma. This was evident on my tour. He’s incredibly professional, unflappable, and friends with everyone! Tasting with him is like hanging with your best friend. Cannot wait for my next trip with Beyond the Bay Tours!

Sonia Partap, MD

Parallel Wines
Adrienne Capps, General Manager